American Apparel is a vertically integrated manufacturer and retailer of clothing for men, women, kids and dogs. Meaning, we've consolidated all stages of production under one roof at our downtown Los Angeles factory—from the cutting and sewing, right through to the photography and marketing.
Ultimately, it is this system that allows us to stay competitive while paying the highest wages in the garment industry. Because we don't outsource to local or developing-nation sweatshops (or to ad agencies, for that matter) the entire process is time-efficient, and we can respond faster to market demand.
We offer the following benefits to all of our employees, sewers and administrators alike, as a matter of policy: paid time off, affordable healthcare for them and their families, company-subsidized lunches, bus passes, free ESL classes, on-site masseurs, free parking, proper lighting and ventilation, and the most up-to-date equipment (be it the latest cutting machine or software). We are continually striving to improve the work environment. (
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More importantly to our garment workers though, we offer year-round employment and job security, with virtually no turnover. This is anomalous in an industry dominated by seasonal work.
Not to suggest that we are more ethical than the next business. We're just out to try something different, to make a buck, to bring people the clothes they love, to be human, and have a good time in the process. So far, so good.